According to @MikeSilagadze, Ether.fi values each user at 300 to 2,000 dollars in annual gross margin depending on region, enabling the campaign to fund generous product incentives based on stated unit economics. Source: Mike Silagadze on X, Dec 1, 2025, https://twitter.com/MikeSilagadze/status/1995554768639402045 He stated the team is willing to give users significant rewards if they become long-term customers, aligning incentives with retention and profitability. Source: Mike Silagadze on X, Dec 1, 2025, https://twitter.com/MikeSilagadze/status/1995554768639402045 He highlighted scammers as the main risk and said the campaign has been engineered to be scam-proof, with outcomes to be observed as it runs. Source: Mike Silagadze on X, Dec 1, 2025, https://twitter.com/MikeSilagadze/status/1995554768639402045; related reference https://x.com/ether_fi/status/1995538776723259855