According to PixVerse on X (@PixVerse_), the Ultra Plan is back with unlimited access to all listed image and video generation models at 100% free usage, alongside a 48-hour RT and reply promo that grants 300 credits, which signals aggressive user acquisition and engagement tactics in the generative media market. As reported by the PixVerse post, unlimited generation removes typical paywall friction and could accelerate creator workflows for marketing, UGC ads, and rapid prototyping, while the credit boost may incentivize trial of higher-cost video pipelines. According to the same source, positioning all models under a free, unlimited tier could pressure rivals on pricing and throughput, creating short-term opportunities for agencies to batch produce assets, test multi-model pipelines, and scale content calendars without incremental cost.