According to Sawyer Merritt on Twitter, X has introduced a new feature for Premium+ subscribers that uses AI-driven analytics to display the number of ads users have avoided and the estimated time saved. This feature, updated every few minutes, offers concrete transparency on ad-free value, with users like Merritt reporting avoidance of over 25,000 ads and saving 14 hours in just 30 days (source: twitter.com/SawyerMerritt/status/2002071316342649174). For the AI industry, this demonstrates a practical application of real-time data analytics and personalization, and creates opportunities for AI-powered subscription value tracking and user retention tools for social media platforms.