According to Google Gemini on X, Lyria 3—its most advanced music model—now enables users to generate 30-second custom soundtracks in beta directly in Gemini using text, images, or video as prompts (source: Google Gemini). As reported by the GeminiApp post, this multimodal workflow streamlines music creation for short-form video, ads, trailers, and social content, reducing production time and licensing friction for creators and marketers (source: Google Gemini). According to the announcement, the feature targets rapid soundtrack prototyping and vibe matching, hinting at new monetization paths for creative tools and potential integrations with content platforms seeking scalable, rights-safe audio generation (source: Google Gemini).