Wendy's Launches AI Drive-Thru Chatbot

Terrill Dicki  May 11, 2023 06:22  UTC 22:22

0 Min Read

Wendy's has announced a partnership with Google Cloud to launch an AI chatbot called "Wendy’s FreshAI" that will take orders from drive-thru customers. Over 75% of Wendy's customers prefer to place their orders via drive-thru, making this an important area for the fast-food chain to focus on.

The chatbot will use natural language processing to understand what customers are saying and then generate a response using machine learning algorithms. This technology is already used by AI chatbots like OpenAI's ChatGPT, which has demonstrated impressive abilities in generating human-like responses.

According to a statement from Google Cloud, the use of an AI chatbot to service drive-thru customers has the potential to revolutionize the fast-food industry. This technology has the potential to reduce wait times, increase order accuracy, and improve overall customer satisfaction.

Wendy's CEO and president Todd Penegor has said that the chatbot will be "very conversational" and customers "won't know they're talking to anybody but an employee." This level of conversational ability will be important in creating a seamless and enjoyable customer experience.

This partnership with Google Cloud is just the latest example of how AI and machine learning are being used in the fast-food industry. Other chains like McDonald's and Burger King have also been experimenting with AI-powered technology to streamline their operations and improve customer experience.

Overall, the use of AI chatbots like "Wendy’s FreshAI" has the potential to significantly improve the drive-thru experience for customers, while also providing cost savings and operational efficiencies for fast-food chains. As this technology continues to advance, we can expect to see more and more AI-powered solutions in the food service industry.

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